There’s No Such Thing as ‘Digital Sales’ in B2B Manufacturing
Most B2B manufacturers talk about “going digital” like it’s a single switch to flip. It’s not. You’re not selling one thing, you’re selling dozens of
30.10.2025
Most B2B manufacturers talk about “going digital” like it’s a single switch to flip. It’s not. You’re not selling one thing, you’re selling dozens of
Everyone has seen how easy and exciting it feels to buy a Tesla online. You choose your model, change the wheels, pick the color, and
The Decision Every Manufacturer Faces There’s a moment in every manufacturing company’s digital journey when the big question lands on the table: Do we build
The Lost Sale You Never Knew You Had A buyer skims your site for 30 seconds. They’re not killing time. They’re on a mission: to
CTN makes the kind of recovery tech you see in training centres and high-end clinics—cryotherapy cabins, muscle-stim devices, red-light rigs. They ship to more than
What You Actually Came Here For You sell physical products. You want to let buyers configure them online, with real options and pricing. And you
The Discovery That Changed How We Think About Value Rather listen than read? This blog article is available on audio as well. In a brightly
Tesla has taken the automotive industry by storm, not only with its vehicles but also with its groundbreaking digital-first sales strategy. Regardless of what you
Let’s face it – if you’re reading this, you’re probably torn between building your own product configurator and buying one off the shelf. I get
Introduction: The Complexity Conundrum When it comes to B2B eCommerce, many businesses hesitate to put their complex products online. And it’s understandable—traditional eCommerce tools were