Enterprise SaaS buyers want clarity, not confusion. They need to understand cost expectations before engaging with sales — otherwise, they turn to competitors who provide it.
Our pricing is too complexDependencies between features, seats, and usage levels make it difficult to display.
We don’t want to scare buyers with list pricesEnterprise deals don’t close at list price, so companies fear losing potential customers.
But buyers understand pricing evolvesThey don’t expect final numbers —they just need a baseline to compare options and justify decisions.
Guide them through feature dependencies, add-ons, and cost impacts.
For BuyersNo more guessing: understand costs and options before talking to sales.
For Sales TeamsEvery lead comes with a configured package, giving reps a clear view of what the customer needs
For Marketing TeamsCapture “expected deal size” with every lead, allowing for better pipeline forecasting.
Stop hiding pricing and start winning trust, educating buyers, and driving better leads.
Read how occupational healthcare provider Täsmä Työterveys went from sales led to self-service + sales augmented model.